About This Campaign

Aggie Mental Health is a campuswide campaign dedicated to supporting student mental health and well-being at UC Davis. Funded by the UCOP Equity in Mental Health Funds, this campaign primarily lives within the Health Promotion department at Student Health and Counseling Services (SHCS), with a strong collaborative partnership with Student Affairs Marketing and Communications and many other health-related campus programs.

Aggie Mental Health brings together students, scholars, staff, faculty and campus affiliates to collectively raise awareness and promote mental health in ways that center the lived experiences of our diverse student population.

This campaign was developed through direct collaboration with students. Every step of the process, from initial concept to ongoing implementation, has included student input through surveys, focus groups and other forms of engagement. This collaborative approach will continue to guide the campaign as it evolves over time.